Internet Advertising

Rate Card and Advertising Specifications

Advertising Specifications | PDF 350kb - updated 17 March 2015
MetService Advertising Rate Card | PDF 300kb - effective from 1 October 2014
Advertising Format Suite | Updated 10 November 2014

Key Contacts

To enquire about online, mobile, email and iPad app advertising please contact:

Craig Delany
Interactive Manager
Mobile 027 4700 826
Direct +64 4 470 0826

Clarissa Ferguson
Interactive Account Manager
Mobile 027 518 5426
Direct +64 4 470 0735

Abby Keplar
Interactive Account Executive
Mobile 027 836 7846
Direct +64 4 470 1190


A little about why you might want to advertise with us

The Meteorological Service of New Zealand is the leading provider of weather information in New Zealand and has the leading weather website in New Zealand. MetService is sitting comfortably as the sixth busiest website in New Zealand for daily unique browsers as measured by Nielsen Netratings. In New Zealand we have a higher number of visits per person than YouTube. reaches over 1.4 million unique visitors every month. These visitors visit around 2-3 times per week.

Knowing the weather forecast helps people plan their day, meaning attracts a large and varied visitor base; however there are some notable demographics when compared to market averages.

52% of the visitors to are male, 47% are female. (Source: Google Analytics, May 2014)


Age Demographic of Visitors to

Source: Google Analytics, May 2014

Ages May2014



The biggest users of are aged between 35-44. visitors are high income earning and are highly educated.





 MetService Mobile Website;

The MetService mobile website is frequently visited by New Zealanders on a smartphone or tablet, with over 4 million page impressions in October 2014.

Site Name

Page Impressions

Average Daily UB (Mobile) 24,230,040 183,160 (Mobile) 16,455,079 145,685 (Mobile) 4,565,035 54,890 (Mobile) 2,107,737 10,564 (Mobile) 268,661 4,188 (Mobile) 155,031 2,647 (Mobile) 105,067 1,624
Source: Nielsen Market Intelligence, October 2014